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Gain Visibility Into Future Market Needs and
Improve Decision-Making with Vision
Strategist™
Companies must anticipate how future market
needs, regulatory and competitive trends,
and evolving technologies can impact new
product development. But all too often,
forward-looking strategic planning data
resides in company silos, resulting in
duplicate projects, wasted R&D efforts and
poor decision-making about new products.
Sopheon’s strategic product planning
solution, Vision Strategist, is the first
collaborative software solution designed
exclusively for roadmapping. It allows the
user to visualise and predict how external
market and technology trends will impact
product plans over time, enabling better
decisions on product direction. A principal
advantage of the system is that it
centralises product planning data, making it
easy to access the data and transform it
into product, technology and market
roadmaps.
With Vision Strategist, you can:
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Streamline,
automate and visualise strategic product
planning data
-
Ensure that
product and technology investments
reflect
long-term needs
-
Eliminate
redundant planning efforts early in the
development process
-
Identify
technology and intellectual property
that can be
reused across products
-
Share
real-time product roadmaps across teams
and
with suppliers
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"Although gaining in popularity,
especially in high-technology
businesses, the use of roadmaps is a
weak area generally, with only 27%
of businesses developing product
roadmaps. About twice as many best
performers (38%) use product
roadmaps versus worst performers
(19%)."
APQC study, Best Practices in
Product Innovation, 2003
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